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Business communications have undergone a revolution over the past few years. People have come to expect flexibility and mobility. They want to be able to ask someone on the opposite coast a quick question via instant messaging (IM) without interrupting their work. They want to join a videoconference back home while traveling abroad and share a presentation with the group. And businesses, as ever, want employees to be more efficient and processes to be more cost-effective.
Microsoft Lync is making these kinds of communications the norm. Lync integrates IM, presence, audioconferencing, videoconferencing, webconferencing and voice on a single platform to bring people together with one interface that works with the applications people know and use today, including Microsoft Office, Microsoft SharePoint and Microsoft Exchange.
Since its launch in December 2010, Lync adoption has been rapid, driving a 250 percent increase in voice deployments compared with the previous year. As Microsoft Lync celebrates its first anniversary, the company recently announced two new customer wins: Sprint Nextel and Swisscom. For these industry-leading telecom companies, Lync offers a viable replacement to the private branch exchange (PBX), or typical desktop, phone system. It is an enterprise-ready communications solution that offers flexibility, mobility, improved productivity, increased ROI and, in some cases, new business opportunities.
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